Traditional methods of checking goods display for compliance with the planogram are time-consuming for employees: managers and merchandisers. The major consequence of such a process is its labor intensity and, therefore, low accuracy and irrelevance of analytical reports used as the basis for making assumptions about the success of a particular promotion strategy and for …
Every Minute Counts: How Neural Networks Save Managers’ Time Read More »
Business without automation is a dead-end road. Nowadays, even small companies automate their processes, for example, using CRM, BI or chatbots. However, many IT projects do not provide the efficiency expected by managers at the start. What could be done? Assess the feasibility of investments in advance. Most often, this is calculated using the return …
No product, no revenue. According to NielsenIQ survey, companies lose up to 46% of possible sales due to lack of products on the shelves. When confronted with empty shelves, 20% of consumers postponed their purchase, 10% of consumers purchased the item elsewhere, and 16% of consumers shifted to an online source. Empty shelves ultimately result …
How to Avoid Losing Profits Due to Empty Shelves? [Success Story] Read More »
Computer vision allows many companies to improve their business efficiency and competitive performance. This technology provides automation and streamlining for most processes: from inventory management to merchandising. Companies in the CPG (consumer packaged goods) sector are intensively integrating this technology to improve the efficiency of business processes and customer experience. Computer vision is used for …
The computer vision market is rapidly expanding, with the FMCG sector actively adopting this technology. Manufacturers, retailers, and distributors are using artificial intelligence to automate routine tasks, improve operational accuracy, and enhance customer experience. Despite initial barriers, modern solutions are making the implementation of computer vision simple and cost-effective, opening up new opportunities for business …
Computer Vision in FMCG: Hype or Real Difference? Read More »
Merchandising in a pharmacy has two basic objectives: draw customers to the pharmacy and promote up-sells. For example, a customer wants to buy nose drops, and at the same time takes paper tissues which he accidentally (actually not) saw on the counter. That is why marketers have a strong focus on displaying goods in the …
Ways to Improve Pharmacy Merchandising for Pharmaceutical Companies Read More »
What is image recognition? Simply put, it’s a technology that enables computers to interpret and process visual information much like humans do. This guide will explore how image recognition identifies objects, its crucial role in diverse industries, and what the future holds for this dynamic field. Key Takeaways Image recognition utilizes artificial intelligence and machine …
Understanding What Is Image Recognition: Technology, Applications, and Future Trends Read More »
Hundreds of events occur every day that have an impact on people and their purchasing behavior. Managers need to bear this in mind when making decisions about business development. Today they have to quickly respond to market changes and customer behavior in order to offer their target audience what they need at the moment. This …
Merchandising automation made easy: Goods Checker at Poland & CEE Retail Summit Goods Checker team joined the largest retail event in Poland and told exhibitors about efficient ways to automate merchandising processes. The conference took place on April 9-10 in Warsaw and brought together about 3,000 professionals from the retail sector. The Goods Checker team …
Merchandising automation made easy: Goods Checker at Poland & CEE Retail Summit Read More »
Pharmaceutical industry is highly competitive, with stringent regulatory requirements, heavy investments in research and development, and regular changes in medical requirements and the impact of patent rights. Therefore, even minor inaccuracies in business processes and lack of flexibility may result in enormous costs and fines. Process automation helps pharmaceutical companies mitigate the risk of errors …
