Author name: gcadmin

Hire in-house professionals or engage a third-party company? FMCG/CPG companies often face this issue. Two years ago, almost 90% of all CPG companies outsourced part of their processes to a third-party company and, in general, were satisfied with its results. But is outsourcing really that good? This article examines the pros and cons of hiring …

In-house merchandisers vs. Outstaffing vs. Outsourcing Read More »

The objective of every manager is to create working environment enabling employees to be highly engaged in their work. This is a challenging task. As evidenced in practice, merchandising is a business area with high staff turnover and low bonuses. Here we’ll try to figure out how to establish a clear and consistent employee loyalty …

Motivation Program for Merchandisers: Essential Aspects Read More »

The retail industry has seen rapid growth in the last couple of decades. According to Statista, sales in the retail industry reached $ 6.6 trillion in 2021, making it a hyper-competitive market. In order to stand out in this hyper-competitive market, many retailers rely on merchandising. Small retail businesses take the services of professional visual …

Tips for Improving Merchandising Efficiency Read More »

You can represent your storefront like a book. Managing and organizing can be incredibly easy, and a planogram helps manufacturers represent their stores graphically on a screen. It accounts for more benefits, along with remodeling your store organization in a graphical image. This article will teach you about planograms and their significance within FMCG companies. …

Planogram as an Elevator Pitch for Customers Read More »